Apparently it lies deep within the rain forest, secretly packed away inside special fruits and herbs that only the world’s best multi level marketing companies have the powers to extract and sell. At least that’s what we’re being told and too many have bought into the hype.

What’s so super about a “superfood”?

This whole food conversation is pretty simple – anything that provides our bodies with quality building blocks that are required for optimal function and has minimal negative effect – essentially moves us towards health, is a food. Anything that moves us away from optimal function and has a net negative effect is considered a poison.